Meet Watermelon Gloss: K-beauty haircare for glossy hair

Meet Watermelon Gloss: K-beauty haircare for glossy hair


Until now, Smuuti Skin has been all about your skin. Watermelon Dew brings lightweight hydration, Peach Barrier offers nourishing barrier repair, Pear Balance helps your skin look healthy, even and balanced and Strawberry Boost takes your glow to the next level.

Our new Watermelon Gloss line takes the same K-beauty approach and brings it to your hair! Because healthy-looking hair starts with a happy scalp. Watermelon Gloss treats your scalp like skin and gives your lengths some extra love.

Let's take a deep dive into the products together!

What is Watermelon Gloss?

Watermelon Gloss is our very first haircare line and brings K-beauty to your hair! It's inspired by Korean haircare rituals, where glass hair starts at the scalp. A clean, balanced scalp is the foundation for soft, shiny and healthy-looking hair.

The line includes four products that work together as one easy routine: a shampoo, a conditioner, a deep-cleansing scalp rinse and a hair mist. Each one combines skincare actives for a healthy scalp with classic haircare ingredients, helping you keep your hair glossy and soft from root to ends. And the best part? They all share a sweet watermelon scent inspired by Hwachae, a traditional Korean watermelon punch.


From glass skin to glass hair

You know Korean glass skin: a smooth, dewy complexion that looks like it's glowing from within. Glass hair is the same idea for your hair. Sleek, glossy and with a mirror-like shine, it's one of the biggest beauty trends coming out of Korea right now.

Just like glass skin, glass hair isn't about one magic product. It's about a simple routine that takes care of every step from scalp to ends. Watermelon Gloss is made for all hair types.

Deep dive to the ingredients

Watermelon Extract: Our hero ingredient! Watermelon Extract hydrates both your scalp and hair, while its natural antioxidants add a touch of extra protection

Hyaluronic Acid: A skincare favourite, now for your hair. Hyaluronic Acid draws in moisture to help your hair look plump and bouncy, while keeping your scalp feeling soothed and comfortable.

Keratin: Keratin is what your hair is naturally made of. Adding a little extra helps support your hair's structure from the outside for smoother, shinier-looking strands.

Proteins: Proteins help support your hair's strength and elasticity, so it feels stronger and is less likely to snap when you brush or style it.

Sprout Boost Complex: Healthy-looking hair starts at the roots. Sprout Boost Complex helps care for your scalp, creating a healthy environment for your hair to grow. 

Berry Antioxidants: Berry Antioxidants help shield your hair from environmental stressors like pollution and UV, keeping it looking fresh and glossy. 


Introducing 4 glossy hair essentials

Watermelon Gloss Shampoo: A fresh start for your scalp and hair

Watermelon Gloss Shampoo is a hydrating, gel-like shampoo that gently cleanses your scalp and hair without leaving it frizzy, stripped or dry. Watermelon Extract and Hyaluronic Acid bring a boost of hydration, while Keratin and Proteins help smooth and protect your hair. The formula takes care of your scalp as well, so your hair feels clean, light and fresh from root to tip.

Use it once for everyday cleansing, or wash twice when your hair and scalp need a deeper, more clarifying cleanse.


Watermelon Gloss Conditioner: Refreshing nourishment without the grease

Watermelon Gloss Conditioner is a hydrating, creamy conditioner that nourishes your hair without leaving it heavy or greasy. Watermelon Extract and Hyaluronic Acid bring a boost of hydration, while Keratin and Proteins help smooth and protect your hair leaving it feeling soft, silky and glossy.

Leave it on for 1 minute for everyday smoothing, or for 3–5 minutes when your hair needs deeper moisture. 


Watermelon Gloss Scalp Rinse: A deep cleanse for a refreshed scalp

Watermelon Gloss Scalp Rinse is a deep-cleansing solution that helps clarify your scalp while smoothing and nourishing your ends. Vinegar and the Sprout Boost Complex give your scalp a fresh, clarifying cleanse, while Watermelon Extract, Hyaluronic Acid, Keratin and Proteins keep your lengths hydrated, smooth and protected. It also boosts the effect of the rest of your haircare routine

4 ways to use it:

  1. After shampoo, before conditioner: boosts cleansing and adds shine
  2. Instead of shampoo: for a gentler cleanse
  3. Instead of conditioner: for lightweight conditioning without greasiness
  4. On its own: to stretch the time between wash days or refresh short hair

Watermelon Gloss Hair Mist: Hydration and shine in one spritz

Watermelon Gloss Hair Mist is a hydrating bi-phase mist with a cream layer and a water layer for refreshing moisture. Watermelon Extract and Hyaluronic Acid hydrate, while Keratin and Proteins help smooth and protect your hair. Berry Antioxidants and the Sprout Boost Complex help strengthen your hair and boost shine, leaving it feeling soft and glossy.

3 ways to use it:

  1. On damp hair: helps detangle and hydrate
  2. On dry hair: smooths flyaways and adds gloss
  3. On the go: for a soft, perfumed finish anytime

Want more hair inspo?

Discover the latest K-beauty haircare trends or Find the right routine for your scalp type ⭐️